What a year it was in the recruiting and HR technology industries! Google and Facebook got into the space (in case there was any doubt just how much money is on the table). Data-driven recruiting was at the forefront, and new avenues opened up for social recruiting. What ties all this together? Recruiting and marketing are becoming one and the same, with a focus on candidate experience.
Enter Google
Arguably the biggest recruiting story of the year was Google entering the recruiting space. First Google for Jobs, then Google Hire. Check out our review of Google’s foray into the world of Applicant Tracking Systems. First Google for Jobs, now Hire: How Does Google’s New ATS App Stack Up?
Social Recruiting
In one of our most shared posts, we break down best practices for social recruiting by platform. If you thought social was just posting and monitoring, think again. The Ultimate Guide to Recruiting With Social Media
Instagram, somewhat surprisingly, has become a hot place to recruit. With 800 million monthly active users (source: Statista), one of the world’s most-used social networks is too big to ignore. Here are our favorite examples of companies doing it right. 15 Amazing Examples of Companies Using Instagram to Recruit
Best of the Best
Webinars are one of our favorite formats, both for learning and for sharing. Here are our top picks for 2017, featuring Talroo hosted webinars as well as ones we loved from Smashfly, Jobvite, and Recruiting Daily. Best Recruiting & TA Webinars of 2017
Thinking Like Marketers
Just like marketing, recruiting has a funnel. And that funnel has a ton of vendors at different stages, available to help you fill out the functions you need. A little overwhelming? Our handy guide will help. Recruiting Funnels That Work
Ah, one of the most important parts of the recruiting process – the job description. It may be fundamental, but it doesn’t have to be basic. Here are our favorite outside-the-box job descriptions of the year. Job Description Burnout? Get Inspiration From These Witty Ads
Metrics become more important with each passing year. The more data we can collect, the better we can tell what works and what doesn’t. But what metrics are the most important to measure, and how do you get there? Metrics Every Data-Driven Recruiter Needs to Know (and How to Find Them)
Talroo launched its own solution for data-driven job ads. We listened to our customers, and we built On Demand Talent to address those pain points. Learn more about how it works, and how it can help you recruit more efficiently. Why On Demand Talent? Why Now?
Company Culture
We have to brag a little, but it’s useful, we promise! Earlier this year, we hosted Lisa Cummings of Lead Through Strengths for a company training. We loved what she had to say, and the feeling must have been mutual, because she came back to interview us about our company culture! Hint: it’s more than just perks. Building Culture: Hiring Talent that Aligns with Company Values
After a year like 2017, what’s to come in 2018? Let us know in the comments!
