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Author: Jessica Miller-Merrell


Personalization at Scale: Turning Data-Driven Insights into Recruiting Success 

Recruiting in 2025 is less about sending messages and more about being heard. The HireEZ 2025 Email Outreach Benchmark Report, which analyzed more than 2.7 million recruiting emails, makes one thing clear: personalization is no longer optional; it’s essential. Recruiters who reference a candidate’s name, role, or company consistently see higher open and reply rates. … Continued

Your Applicant Communication Plan, Powered by AI 

Recruiting isn’t just about finding the right candidates; it’s about keeping them engaged from the moment they hit “Apply” until they accept your offer. The reality? Communication often makes or breaks the candidate experience. According to CareerPlug, 58% of job seekers say they’ve declined a job offer due to poor communication during the hiring process. … Continued

Recruiting Hourly Workers in High-Volume Markets: What’s Working Now 

Hiring hourly employees has never been simple, but in today’s labor market, high-volume hiring in industries like retail, hospitality, and logistics can feel like an uphill climb. Employers face challenges such as high turnover, shifting worker expectations, and fierce competition for talent. To succeed, HR and talent acquisition teams need recruiting strategies designed for speed, … Continued

What Are Interview Scorecards and How to Use Them

An interview scorecard (also known as a candidate scorecard or interview scoring sheet) is a structured evaluation tool that helps interviewers assess candidates based on consistent, pre-defined criteria. Instead of relying solely on gut instinct, hiring teams can use scorecards to compare candidates against the same benchmarks, reducing bias and improving hiring decisions. A typical … Continued