How to Improve Your Applicant Drop-Off Rate
Applicant drop off rate is an underused HR metric, but recruiting teams must be able to measure it and improve it in order to create the best candidate experience.
Recruitment Marketing
Hiring in a Trust Recession: How Transparency Became a Competitive Advantage
Trust has quietly become one of the most valuable currencies in recruiting, yet it is also one of the most fragile. Over the past few years, job seekers have been navigating an increasingly confusing and sometimes hostile hiring landscape. Job scams are more sophisticated than ever. Pay ranges appear and disappear. Candidate communication is inconsistent. … Continued
Hiring for Retention: Why Job Ads Must Set Realistic Expectations
Early turnover is an expensive problem. According to research from the Work Institute, nearly one in four employees leaves a job within the first year, and the top reason? Misaligned expectations. Candidates often accept roles based on how they perceive the job will be, only to realize after day one that reality doesn’t match the … Continued
Building Employer Brand Into Every Job Post
In today’s job market, your job posting is often a candidate’s first experience with your company. Sometimes, it’s the only one. Before they even finish reading the description, candidates are already forming opinions about your culture, values, and what it might be like to work for you. That’s why integrating your employer brand into every … Continued
From Click to Hire: Optimizing Your Talent Funnel with Real-Time Data
In today’s turbulent labor market, recruiters are under more pressure than ever to deliver high-quality hires quickly. Candidates have more options, job postings compete in crowded digital spaces, and hiring managers expect actionable insights, not just gut feelings. The solution? Real-time data. When leveraged strategically, real-time insights allow talent acquisition teams to understand candidate behavior, … Continued
A Recruiter’s Guide to Performance-Driven Job Postings
Recruiters are under more pressure than ever to deliver results, and to do it quickly. Yet, one of the biggest bottlenecks in attracting the right talent isn’t your sourcing strategy, your job boards, or even your hiring tech. It’s your job posting. And we need to talk about it. Outdated, uninspired, or poorly structured job … Continued
Faster & Smarter Hiring: Measuring Time to Fill, Time to Hire, and Time to Start
Learn the differences between time to fill, time to hire, and time to start with benchmarks, formulas, and strategies to improve recruiting efficiency.
Retention Starts at Recruiting: How to Hire Employees Who Stay
Hiring doesn’t end when the offer letter is signed. For many companies, that’s where the real challenge begins: keeping new hires engaged and committed for the long haul. Turnover is expensive and the cost of replacing an employee can range from one-half to two times their annual salary, according to Gallup. For high-volume or hourly … Continued
How to Avoid the Red Flags That Reveal ‘Low Effort AI’
Artificial intelligence is transforming how organizations create content, from job postings and recruiting emails to blog articles and employer brand messaging. For HR and talent acquisition teams, AI tools promise speed, scalability, and fresh ideas. But there’s a catch: as AI-generated content becomes more common, it’s also easier than ever to spot when it has … Continued
Hiring Events: The Recruiter’s Guide to Turnout, Follow-Up, and ROI
Hiring events can be a game changer for talent acquisition teams. Whether you’re hosting a local career fair, a virtual hiring day, or an industry-specific networking event, the opportunity to engage directly with candidates helps fast-track the hiring process. But getting a strong turnout, engaging attendees, and converting interest into hires takes more than just … Continued